Category : Social Media

Social Media

The Basic Social Media Marketing Rules To Follow For a Business

Social Media Marketing

You will best understand social media marketing by understanding the words that make up the phrase.

Media is a channel by which information passes from one end to another. Such means can be TV, television, radio or the internet. Social refers to the society in general and how people interact within the society.

Social media is therefore the mean by which information from a publisher is passed on to the consumer but at the same time, the consumer has a chance to contribute to the conversation.

It is therefore a two way media communication system where people interact.

Businesses are now investing heavily in social media marketing services.

In order to achieve the best results on social media, you will need to follow the following rules to the letter;

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Social Media

The POST Method: A Systematic Approach to Social Strategy

Social Strategy

What do most companies do wrong when they enter the social world? No, it’s not that they’re being fake, or don’t “get it.” It’s that they don’t really know their objectives.

Is your company doing its social strategy backwards?

If you started by saying “we should do a blog” or “we should create a page on a social network” or “we should create a community” the answer is probably yes.

In any other business endeavor we start by figuring out what we want to accomplish. Social technologies are not magic. They accomplish things, too. It’s time to stop doing social because it’s cool. It’s time to start doing it because it’s effective.

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